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EXCEL Bike show

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OldJohnboy View Drop Down
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Post Options Post Options   Thanks (0) Thanks(0)   Quote OldJohnboy Quote  Post ReplyReply Direct Link To This Post Posted: 21 Feb 2018 at 16:51
Right on the nail, Ken. Heritage sells. Seems like they're all it - except Moto Guzzi Unhappy
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Ken-Guzzibear View Drop Down
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Post Options Post Options   Thanks (0) Thanks(0)   Quote Ken-Guzzibear Quote  Post ReplyReply Direct Link To This Post Posted: 21 Feb 2018 at 19:21
Sadly they seem to forget exactly what they have there in their heritage ...When Harley can sell old as Heritage and Enfield are successful selling what is a 1950's design with very mild upgrades ....The 1400 Cali/Eldo is a superb bike but Piaggio cannot seem to actually market it very well
The Older i Get, The Better I Was
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OldJohnboy View Drop Down
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Post Options Post Options   Thanks (0) Thanks(0)   Quote OldJohnboy Quote  Post ReplyReply Direct Link To This Post Posted: 21 Feb 2018 at 20:02
While I'm sure that the 1400 is excellent, I think that there is too much competition at that price level, and Harley buyers buy Harleys - just because  -  -  -

I think that Piaggio/Guzzi should push the V7. It's a great bike; better than a Royal Enfield, I think. Much lighter than a Bonneville, more character (loads), a sensible size fuel tank, and it looks old-school; Heritage even!
They could run a 'Special' for a while, like others do (Triumph et al).
You know the thing - Free bits for a limited period, or with optional extras at 'bargain' prices etc.
Triumph woke up to the heritage/add-ons bandwagon some time ago, and an 'extensive accessories range' is now available with every new model before it is even available in the showrooms. Because it makes them more money!

Piaggio need to put someone into Moto Guzzi who really cares about the brand, instead of just taking any sales they get for granted.
For instance, the fact that the label Piaggio/Guzzi gets used on here, a Moto Guzzi enthusiasts forum, indicates a watering-down of the brand; a lack of a clear identity.
Setting up Moto Guzzi as a stand-alone company, still nominally under the Piaggio umbrella, and having an in-profit by 20?? business plan, would surely be a driver towards success. At the moment, I get the impression that being appointed by Piaggio to the  Moto Guzzi branch is (possibly) viewed as a career cul-de-sac by ambitious Piaggio employees.
There is, as they say, none so blind as those that choose not to see.
I'll stop there. Smile
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Post Options Post Options   Thanks (0) Thanks(0)   Quote c13pep Quote  Post ReplyReply Direct Link To This Post Posted: 22 Feb 2018 at 21:34
It may be that Piaggio wanted Aprilia and weren't really concerned about Guzzi, just that one came with the other. The other thing that stands out is that of all the Piaggio brands Moto Guzzi is the only one not to make scooters.
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